From Witblits to Vuvuzelas. Marketing in the New South Africa
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From Witblits to Vuvuzelas.
Marketing in the New South Africa Penguin (Oshun Books) 2010 Dale is the author of the critically acclaimed marketing book “From Witblits to Vuvuzelas – Marketing in the New South Africa”. This book became recommended reading by the Wits Business School. |
Reviews
“There is something special about reading an uncompromisingly South African book that could take its place with the best of its genre on international bookshelves”.
THE SUNDAY TIMES
“Done the industry a service”
ANDY RICE
“Well worth the read”JEREMY MAGGS “A landmark in South African marketing”.
VICTOR DLAMINI
“There is something special about reading an uncompromisingly South African book that could take its place with the best of its genre on international bookshelves”.
THE SUNDAY TIMES
“Done the industry a service”
ANDY RICE
“Well worth the read”JEREMY MAGGS “A landmark in South African marketing”.
VICTOR DLAMINI
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